The Vault
For the hr3 campaign “The Vault,” I was responsible for the art direction. Tobi and Tanja from the hr3 morning show took listeners to the most secure place in Hesse — monitored by video every second and streamed live across the entire state. The project combined suspense, interaction, and a contemporary visual concept, becoming another standout highlight in the hr3 program lineup.
Client: hr3
Role: Art Direction
Lasers, a vault, and plenty of lockers — an exciting theme that, together with the charismatic hosts Tobi and Tanja, was transformed into a high-quality key visual combining suspense and charm, and leaving you wanting more.
